
Product mockup shipped to the creative lead's home on her birthday.

Label based on the current design used on the brand's products. I considered every detail carefully. The copy on the label matches the authentic products' voice and tone, but the benefits are the creative lead's qualities. Even the "Supplement Facts" are tailor-made to show the team's appreciation.

View PDF - The label includes a QR code that leads to an email blast with the actual happy birthday card. A simple gift turned into an offline to online experience.
View PDF
View PDF
gLike