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E-Marketing
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About
Graduated from the Art Institute of Ft Lauderdale in June 2004 with a Bachelor in Science of Graphic Design. Member of Dean's List. Worked as Graphic Designer in New York, Barcelona, Ft. Lauderdale and as Art Director in Miami and Boca Raton. I have nine years of professional experience and I am bilingual (english-spanish).
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Education
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School of Architecture
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Postgraguate in CoolhuntingElisava School of Design and Engineering2006
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Bachelor of Science Design and Global TrendsArt Institute of Fort Lauderdale2005
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Inter American University of Puerto Rico2000
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Experience
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Art Director / Integrated Marketing AgencyRabinovici & AssociatesMiami, FLAug 2013 - Present (8 years 4 months)Accounts: Motorola, Zebra, Wacom, Badia, Hospira.
-Work closely with account managers to successfully translate client needs into creative solutions. -Conceptualize briefs and design original and impactful pieces for diverse media.
-Supervise and provide detailed direction to copywriters and designers to generate insightful and unique campaigns for clients.
-Coordinate specialists such as photographers and illustrators to obtain the desired moods and imagery. -Schedule, manage and monitor projects within strict budgets and time frames. -
Creative Director, Event Planner / Booking and Events ManagementAutobrenntNew York, NYFeb 2009 - Jun 2012 (3 years 4 months)Accounts: Ghostly, Get Physical, Cityfox, Visionquest
-Worked closely with promoters and booking agents to create and promote unique events, working within a budget.
-Designed advertising material for artists and labels to creatively promote events and releases. -Scouting of venues and spaces that fitted the needs of different events.
-Design of web page and daily coordination and update of material and content. -
Marketing Coordinator / Real Estate Managing FirmPointe Development CompaniesMiami, FLMay 2008 - Sep 2009 (1 year 4 months)Accounts: Best Buy, Starbucks, Lowe's, Home Depot, Ross
-Worked closely with brokers and leasing agents to strategically market properties.
-Directed all projects, communicated with clients, and conducted real estate research.
-Website development and update. -Developed and distributed weekly meeting agendas and reports.
-Developed trend reports to find business opportunities for clients and us. -
Art Director / TV Show & Publication / SupervisorAdrenalinaMiami, FLMay 2006 - May 2008 (2 years)Directed the biggest South American Surf publication Extremo Surf.
-Worked closely with photographers and writers around the world to coordinate content.
-Provided direction to creatives for corporate image & advertising campaigns.
-Collaborated with sister TV showAdrenalina TV in art direction as well as scheduling of location, athletes and videographers. -Coordinated projects that included interactive kiosks as well as trade show graphics for both Adrenalina TV and Extremo Surf.
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Awards
Member of Dean's List
Artwork featured in News Times Newspaper and What a Duck! Magazine. -
Affiliations
AIGA
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Skills
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Elsewhere on the Web
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On Coroflot@joacofortiz, member since 2007
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