Aggregate Watches

Concrete Couture.
Aggregate was a product venture where we sought to experiment with an unconventional material- concrete. We contextualized it as a design element on minimal analog watches, which evolved into an entire brand. Aggregate was not only successfully funded on Kickstarter, it is now a full fledged global brand, featured in publications such as GQ and Business/Design Insider, Coolector, and ABlogToWatch.

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Freelance, Moonlighting
Jonathan Thai
Principal Industrial Designer/Founder @ Hatch Duo and Aggregate LLC San Francisco, CA