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White & Case LLP
The global law firm, White & Case LLP, introduced a new brand identity system in 2013. Karin worked with the Creative Services group over the course of one year to implement the new brand across all firm-wide communications, including a Firm brochure and website components. This involved working closely with the Global Marketing Director and Group Creative Director. The brand identity also had to be extended to define imagery style and additions to the brand guidelines.
In parallel, Karin designed award-winning Annual & Social Responsibility Reviews that encompassed all components of the brand and defined new elements.
