gLike
Lady From the Sea Facebook Campaign
As PR Chair of my college fraternity, I was asked to promote the Valparaiso Universty production of "The Lady from the Sea." I utilized two strategies: spotlighting of the students involved in the show and memes directed at the general student population. Actors had the option of either sending me a picture of themselves they thought flattering or having me take their picture. I took all pictures of shop workers. (I have only included one actor spotlight post in this upload to act as a sample). All memes are based on memes commonly shared among college students with custom edited text.
