Kenny Lohr II

Firefighters value pride and tradition. However, this tradition has hampered their acceptance of new technology, as advanced equipment offerings are largely
insensitive to this aspect of firefighting. Thus, advancements in technology and safety in this market are often ignored or unused.

By researching what it is that makes a firefighter “tick”, and what risks and difficulties they face in their dangerous profession, our team was able to develop an innovative line of firefighting equipment.

• Industrial Design