Elative designed all of SiliconView’s trade show booth materials in a new design style that their ad agency had recently outlined.
Since SiliconView’s PED panels look the most stunning at night, when used as highway billboards, we created an evening highway scene with the booth. The booth counter, the stand-up display and the animated slides of the LED screens were created to display messaging with the updated company designs. The highway image that graced the large panel required heavy imaging work. By removing unneeded elements and adding more cars and appropriate visual cues, the suggestion of rush hour traffic was developed.
With other booths being little more than banner here and a poster there, the strong concept and unified design of SiliconView’s booth helped make it the talk of the trade show floor.
