Epic Beauty 6 Campaign — affiliate banner designs. Different products were selected and arranged for offer and non-offer versions across each of the 4 weeks. Hidden hearts were also "Photoshopped in" for branding and a touch of fun. (pg. 2)
Epic Beauty 6 Campaign — affiliate banner designs. Different products were selected and arranged for offer and non-offer versions across each of the 4 weeks. Hidden hearts were also "Photoshopped in" for branding and a touch of fun. (pg. 2)
Epic Beauty 6 Campaign — affiliate banner designs. A set of "evergreen" images. (pg. 3)
Epic Beauty 7 direct mailers
In-store signage notifying BeautyClub customers of free monthly gifts (August)
In-store signage notifying BeautyClub customers of free monthly gifts (October)
Email banners for All in on Skin campaign. (Banners created for 6 weeks total)
Email banners for All in on Skin campaign. (Banners created for 6 weeks total)
Email banners for All in on Skin campaign. (Banners created for 6 weeks total)
A colleague concepted and created the R1 layout for this email. I picked it up for R2 through release. Edits included switching out model shots, seamlessly smoothing out backgrounds and updating copy. The top portion animates, alternating between 3 different models. Release included live text with the use of email modules. Part of the Beauty Mark Launch, a.k.a CVS Health® Beauty Unaltered™ campaign. Clios Award Gold Winner.
(Detail from above email.)
Email banner design for mobile and desktop. Part of the Beauty Mark Launch or CVS Health® Beauty Unaltered™ campaign.
Beauty Mark T-shirt email banner design for mobile and desktop that animates — alternating between 2 Beauty influencers.
Email concept design for mobile and desktop. Carried out through release using email modules.
Top portion of a Elevated Beauty retail email design.
Layout and design for a dedicated promotional email, taken through release using email modules. The top portion animates so that each product appears one at a time out of the bag. (The original photoshoot and animation for the top were created in house by another designer.)
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CVS Health® – Beauty/Retail
Various retail email and banners designed for desktop and mobile layouts. (Paired with my design sensibilities, Beauty is one of my favorite categories to work on at CVS®!) Projects typically include quick turnaround times, are collaborative and often aesthetically pleasing :) All are required to meet CVS Health® brand standards.
