Santiago Calatrava is a world-renowned architect, engineer and sculptor. Already well-known in Europe for his unique design aesthetic, Calatrava is beginning to make a name for himself in the United States. Starting with the Milwaukee Art Museum, he has designed a number of public buildings and bridges in the U.S. in recent years. As both Engineer and Architect, his works take materials like concrete, glass and steel beyond the normal bounds.
The brand will bring Santiago Calatrava characteristic to be a brand spirit. The enjoyable, happiness and art experiences, this three principles will always been a core aspect that goes beyond production of paint.
It will let them feel it’s not like do a work to paint your house. It’s more like making your own art in your house.
Let them feeling higher end, professional, and enjoyable to having this experience.
