Branding identity and graphic package design for a new italian channel on tastings, wine and restaurants.
Promo Toolkit, Bumper next, Bumper Pubblicitá.
Promo package: open promo and endpage
Bumper next
Bumper Pubblicitá
Generic Background
2 graphical proposals were presented.
Year 2009
Notes
Role Creative Idea/Graphic Design
GRAPHIC PROPOSAL 1: Graphic design focus in the moment of tasting and living good food.
Sensations and enviroments go along with a well served dish: smellling, lightening, the consistency, and temperatures of food.
GRAPHIC PROPOSAL 2: Channel branding originate from the mixtures of net ingredients and the actions in the preparation of a recipe: cutting ingredients, mixing them, spicing a dish or pouring a glass of wine.
Credits
Art direction: Moira Abramzon
Graphic Design: Lorena Ruiz
Creative Idea: Lorena Ruiz