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Nat Geo Locator

Graphic pack for a filler that promotes touristic regions in Europa. 2 graphic approaches were presented.

Year 2010
Role Creative Idea
Graphic Design

PIXEL MAP: The world is an area of pixels where we travel to reach our destination.

3D WORLD: We travel around the world guided by a globe. 3d is mixed with satellite images.


Credits
Art direction Fox International Channels Italy : Mauro Zinni
Creative Direction: Lorena Ruiz
Graphic Design: Lorena Ruiz
AE animation and composition: Evangelina Irungaray
3d Modelling: Christian Granados

For reversions
Art direction Fox International Channels Italy : Mauro Zinni
Creative Direction: Lorena Ruiz
Graphic Design: Lorena Ruiz / Studio Soup
After Effects and 3D animation: Studio Soup


For movies in israele and lipton

Art direction Fox International Channels Italy : Mauro Zinni
Creative Direction: Lorena Ruiz
Graphic Design: Lorena Ruiz / Studio Soup
After Effects and 3D animation: Studio Soup

Lorena Ruiz
Motion Graphics / Illustration Buenos Aires, Argentina