2009 Suzuki Brochures Design and Copywriting - My second year working with the SHR Perceptual Management team. I was charged with developing four unique technical spreads for each of the four vehicle catalogs which included the launch of the new Equator truck. Additionally, I served as the copywriter for the four vehicle brochures and full-line brochure.
Lowes Foods Marketing Materials - A paper bag becomes the cover for this employee handbook designed for North Carolina-based Lowes Foods. Logos, fresh newspaper ad prototypes, home page design and Web site architecture were also developed as part of the updated branding effort.
GTSI Recruitment Brochures - A set of three brochures created to support GTSI's recruitment efforts.
GMC Envoy Introductory Brochure - What a terrific opportunity to design and art direct this launch brochure for GMC's Envoy SUV. Coil binding, metallic cover, diecuts and special papers made this catalog memorable and helped reinforce the Envoy name. All location photography was shot throughout Arizona with studio photography in Detroit.
GMC Jimmy Brochure - For three consecutive years I designed GMC's Jimmy SUV catalogs. In addition to concept and design, these projects required extensive studio and location lifestyle and automotive photo art direction.
2008 Suzuki Brochures & Web Site - Working with SHR Perceptual Management's in-house team we developed multiple design solutions with mine being chosen to take to full execution for the four vehicle brochures and full-line brochure.
Silverleaf Brochure and Advertising - Brochures, black silk presentation box and ad created for Silverleaf, an exclusive development in North Scottsdale. Special touches were included throughout the marketing and new owner materials including the use of silks and leathers, embossings and fine engraving, French folds, microdot printing, infrared photography and extensive photoshoots. Pro shop materials were also developed.
GTSI Clarity Magazine - Cover and representative editorial spreads from a newly redesigned publication.
HP Emergency Office Mailer - Quick direct mail piece with CD insert.
Celebrity Cruise Materials - I helped develop the original Celebrity Cruise brand and continued with the account for its first ten years.
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Collateral Design
