Enrique - Objective: The choice of music can be integral to the success of a night club. Ghetto has consistantly had a 'No pop' policy for decades, and this is precisely what draws hordes of artists, film-makers and advertising executives to the watering hole who need a break from the Bollywood trash being dished out in every other club. Our task was to reposition all other bars and take on them for their trashy pop music.
Britney - Objective: The choice of music can be integral to the success of a night club. Ghetto has consistantly had a 'No pop' policy for decades, and this is precisely what draws hordes of artists, film-makers and advertising executives to the watering hole who need a break from the Bollywood trash being dished out in every other club. Our task was to reposition all other bars and take on them for their trashy pop music.
Elton - Objective: The choice of music can be integral to the success of a night club. Ghetto has consistantly had a 'No pop' policy for decades, and this is precisely what draws hordes of artists, film-makers and advertising executives to the watering hole who need a break from the Bollywood trash being dished out in every other club. Our task was to reposition all other bars and take on them for their trashy pop music.
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Ghetto Bar
