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Brand Discovery Book for The Tried Equestrian
Design & Brand Strategist for The Tried Equestrian. A premiere shop & consign brand for the equestrian lifestyle. Provided a series of brand exercises and client workshop/sessions to deliver a robust brand & content strategy in this 50 page Brand Discovery Book that became the foundation for new 2.O version of the total brand experience across all touch points. Shown are a few pages from the book.
