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Mr Hyde is a concept developed for Serralunga during my master in industrial design at Scuola Politecnica di Design in Milan. This project was presented at That's design! at Zona Tortona, in Milan for the Design Week.
The project was supervised by Matteo Bazzicalupo and Raffaella Mangiarotti from DeepDesign.

The couch is back-lit, and through a cleft which filters the light, it changes physiognomy: from a clean and minimalist line into a baroque capitonne.
Mr Hyde is a concept developed for Serralunga during my master in industrial design at Scuola Politecnica di Design in Milan. This project was presented at That's design! at Zona Tortona, in Milan for the Design Week.
The project was supervised by Matteo Bazzicalupo and Raffaella Mangiarotti from DeepDesign.

The couch is back-lit, and through a cleft which filters the light, it changes physiognomy: from a clean and minimalist line into a baroque capitonne.
Mr Hyde is a concept developed for Serralunga during my master in industrial design at Scuola Politecnica di Design in Milan. This project was presented at That's design! at Zona Tortona, in Milan for the Design Week.
The project was supervised by Matteo Bazzicalupo and Raffaella Mangiarotti from DeepDesign.

The couch is back-lit, and through a cleft which filters the light, it changes physiognomy: from a clean and minimalist line into a baroque capitonne.
Serralunga project 2

Mr. Hyde - Serralunga project 2

Martin Franzén
INDUSTRIAL DESIGNER Milan, Italy