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3D Toothpaste Package
The example used - Oral B 3D White toothpaste - lends itself to exploring typography to create something you don’t mind waking up to see in your bathroom cabinet!
We took the simple step of re-skinning the existing packaging, updating the type and colours to great effect. The aim is to show toothpaste manufacturers that good design can start at any time of the day.
We’ve all stood and stared at it, half-way between a dreamworld and the real world. But why isn’t toothpaste packaging better.
