1. Find your loved ones ... instantly
--- Maybe, the 'Mom' did not hear back from her kids (Anna & Roger) and husband (Peter) while she is packing for holidays and she wanted to checkout where her family members are ... (implies to current location at lifeline)
2. Stay Informed on every move
--- On her way back home ... Mom gets an sms alert on her son's (Roger) current location based on alerts she set up using lifeline application. (implies to alert settings at lifeline)
3. Treasure Memories ... Keep History
--- It's night time and 'Mom' wants to refresh her memories of 'Anna' when she was 5. (implies to history at lifeline)
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