All items seen on this board are prototypes for product and packaging in both cafe/retail.
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S.A.S. - Store Development & Branding

Store Development & Branding. Concept Storyboard.

The challenge - develop and brand a retail store from packaging to sign systems.

Solution - Instead of focusing on developing ONE brand I took the opportunity to develop TWO different brands using the same company name, logo and split the retail space; thus creating the possibility for increased interest and revenue.

Melissa Judd
LEED AP Designer Tampa, FL