Print Spread - This is a print spread meant to look like an unrelated 1 page ad featuring a beautiful woman next to a plain white page, all covered with muddy had prints.
Copy Reads:
For the hands that have been in all the wrong places.
Gojo
Gojo.com
Outdoor / Guerilla
Storefront / Guerilla - This is meant to be either muddy hand print stickers or or actual muddy prints in front of voluptuous mannequins.
Street Team / Guerilla Clothing
Dirty Wall - Stage 1 - This is a concept for an an actual outdoor city wall, where people can dip their hands in mud, place prints on the wall, then was with Gojo.
After the entire wall is covered, a giant pull-off sticker can then be removed, revealing the Gojo Logo.
Dirty Wall - Stage 2 - This is a concept for an an actual outdoor city wall, where people can dip their hands in mud, place prints on the wall, then was with Gojo.
After the entire wall is covered, a giant pull-off sticker can then be removed, revealing the Gojo Logo.
Dirty Wall - Stage 3 - This is a concept for an an actual outdoor city wall, where people can dip their hands in mud, place prints on the wall, then was with Gojo.
After the entire wall is covered, a giant pull-off sticker can then be removed, revealing the Gojo Logo.
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Gojo