Tamalada intro page for Tamales recipe section of cookbook
Tamales cover page with table of contents and tab for easy browsing
recipe page
Empanadas cover page with table of contents and tab for easy browsing
Empanada Exchange intro page for Empanadas recipe section of cookbook
recipe page
Sobremesa intro page for Flan recipe section of cookbook
Flan cover page with table of contents and tab for easy browsing
recipe page
recipe page
recipe page
recipe page
La Merienda intro page for Hot Chocolate recipe section of cookbook
Hot Chocolate cover page with table of contents and tab for easy browsing
recipe page
recipe page
Demo handout cover that was also handed out in-store along with cookbook giveaway and coupon flyer. Bilingual flipbook with recipes, product call-outs and tips.
This project was the first to carry out the new creative look that me and my Creative Director established for Nestlé Hispanic.
inside spread of demo handout
inside spread
final page of demo handout
Free downloadable gift tags page that I designed. It was available on ElMejorNido.com through the demo handout.
Circular ad for holiday program
coupon flyer - front
coupon flyer - back
HEB My Texas Life full page spread
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Nestlé El Mejor Nido Holiday Promotion, 2012
Nestlé Hispanic El Mejor Nido 2012 Holiday program. This bilingual flip cookbook was a premium giveaway item at demo events in retailers across 5 states. The demo handout was also available at demo events and the program had further support from circular ads, coupon flyers, premium ads and downloadable gift tags from the website.
