Tower Records P.O.P. signage
Tower Records P.O.P. signage
Tower Records in-store brochure
Tower Records in-store brochure
Tower Records insert
Tower Records insert
Tower Records insert
Tower Records in-store brochure
Tower Records insert, in-store brochure and Insider card
Tower Records insert and in-store brochure
Cal Priority Mail direct mail appeal
Tower Records in-store brochure
Cal Parents Fund email appeal
The Cal Parents Fund email appeal
The Cal Parents Fund email appeal
The Cal Parents Fund direct mail appeal
The Cal Parents Fund direct mail appeal
The Cal Parents Fund direct mail appeal
The Cal Parents Fund direct mail appeal
Cal Priority Mail direct mail appeal
Cal Priority Mail
Cal Urgent Letter direct mail appeal
Cal Urgent Letter direct mail appeal
UCB Class Campaigns direct mail appeal
UCB Class Campaigns direct mail appeal
UCB L&S direct mail appeal
UCB L&S direct mail appeal
UCB L&S direct mail appeal
UCB Chemistry direct mail appeal
UCB Chemistry direct mail appeal
UCB Chemistry direct mail appeal
UCB Chemistry direct mail appeal
UCB CED direct mail appeal
The Cal Fund direct mail appeal
New Alumni Challenge jumbo postcard
New Alumni Challenge jumbo postcard
UCB Chemistry direct mail appeal
UCB Chemistry direct mail appeal
UCB Recurring Giving buckslip
UCB Recurring Giving buckslip
UCB Haas direct mail appeal
UCB Haas direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics EOY Card direct mail appeal
Cal Athletics EOY Card direct mail appeal
Cal Athletics EOY Card direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
Cal Athletics direct mail appeal
UCB Renewal direct mail appeal
UCB Renewal direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society direct mail appeal
UCB The Charter Hill Society Invitation (upgrade) direct mail appeal
UCB The Charter Hill Society Invitation (upgrade) direct mail appeal
UCB L&S EOY Card direct mail appeal
UCB L&S EOY Card direct mail appeal
UCB L&S EOY Card direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
The Stanford Fund Leadership Circle direct mail appeal
The Stanford Fund direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Humanities and Sciences direct mail appeal
Stanford Law School Sterling Circle direct mail appeal
Stanford Law School direct mail appeal
Stanford Law School Sterling Circle direct mail appeal
Stanford Law School Reunion direct mail appeal
Stanford Law School Reunion direct mail appeal
Stanford Law School Reunion direct mail appeal
Stanford Law School Reunion direct mail appeal
Stanford Law School direct mail appeal
Stanford Law School direct mail appeal
Stanford Law School Renewal direct mail appeal
Stanford Law School Renewal direct mail appeal
Stanford Athletics direct mail appeal
Stanford Athletics direct mail appeal
Stanford Athletics direct mail appeal
Stanford Athletics direct mail appeal with donor guide for $50K+ donors
Stanford Athletics direct mail appeal with donor guide for $50K+ donors
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project management
Managed these projects from concept to completion. Worked with writers, designers, clients and vendors. Edited and proofed copy written by writers, and in some cases, also wrote the copy myself.
For direct mail and email campaigns, I worked with clients to determine audience criteria and worked with data analysts on data output. I also ensured the accuracy of the mail/email lists and analyzed results of each campaign with the clients.
Available
Freelance, Full-time
Mic D Bernardo
design + project management + marketing + photography
Berkeley, CA