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eatSMART for a healthyHEART website home page - This campaign was started by Whole Foods and Northwestern Memorial to help survivors of heart attacks/disease.
This campaign is for survivors of heart attacks, people with any type of heart condition, or family members that are concerned for their loved ones. This campaign is essentially based around this social network that connects people all around the world to help fight against heart attacks and/or types of heart complications.
The user can sign up (free) log in and begin!
eatSMART for a healthyHEART main poster - This poster will be found in and around the Northwestern Memorial Hospital, Whole Foods, and around the general area.
eatSMART for a healthyHEART - This tag will be placed underneath the specified food inside of the Whole Foods store. It lists nutritional facts, tasty tips and also directs the viewer to the smartheart.com website.
eatSMART for a healthyHEART instore poster - This will be found hung inside of Whole Foods. In the aisles or around the fruit section.
eatSMART for a healthyHEART instore poster - Example of previous poster placement
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eatSMART for a healthyHEART Campaign
Michael Thies
Advertising Art Director Chicago, IL