Marketing, in-product upsells & messaging Marketing, in-product upsells & messaging from Michelle McAlister Marketing, in-product upsells & messaging This work was part of an initial brainstorm for a new product voice and tone direction. I like to sketch this out so the product personality fits with what's being marketed to customers. gLike Marketing, in-product upsells & messaging Copywriting & Editing Share R 7 n Michelle McAlister Content Design Strategist, Writer and Editor San Diego, CA Follow Contact