Provided User Experience research and design expertise for key website and mobile technologies connecting doctors to patients.
Led and standardized user research effort across key initiatives, including study of the Latino population and website
- Introduced and defined best-practice recruiting and user research practice
- Incorporated patient feedback into the development process for the first time
- Collaborated with cross-functional team to define target user profiles for recruiting and marketing purposes
- Conducted extensive strategic secondary research review and usability testing.
- Conducted field research with Latino patients in Spanish.
- Mentored junior employees on best practice research methods
- Delivered research results and insights to better understand the patient’s needs and improve the usability of the designs.
