Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Produced detailed user research results reports and presented insights to broad stakeholder teams and executive management. Informed and influenced strategic product direction, product definition and product usability. Project managed research and recruiting effort. Mentored UX Researcher. This slide shows the user research participants throughout the three rounds of research.
Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Informed and influenced strategic product direction, product definition and user experience interaction design. Feedback on high priority features like Portal Navigation was collected. This slide demonstrates a design concept and some insights identified in the first research phase. I produced detailed user research results reports and presented insights to broad stakeholder teams and executive management.
Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Informed and influenced strategic product direction, product definition and improved ease of use of designs. Feedback on high priority features like Portal Navigation was collected. This slide demonstrates from wireframe concepts tested during the second research phase. I produced detailed user research results reports and presented insights to broad stakeholder teams and executive management.
Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Informed and influenced strategic product direction, product definition and improved ease of use of designs. Feedback on high priority features like Portal Navigation was collected. This slide demonstrates from wireframe concepts tested during the third research phase. I produced detailed user research results reports and presented insights to broad stakeholder teams and executive management.
Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Informed and influenced strategic product direction, product definition and user experience interaction design. Customer feedback on high priority features like Search was collected. This slide demonstrates a design concept and some insights identified in the first research phase. I produced detailed user research results reports and presented insights to broad stakeholder teams and executive management.
Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Informed and influenced strategic product direction, product definition and user experience interaction design. Customer feedback on high priority features like Search was collected. This slide demonstrates a design concept and some insights identified in the second research phase. I produced detailed user research results reports and presented insights to broad stakeholder teams and executive management.
Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Informed and influenced strategic product direction, product definition and user experience interaction design. User feedback on high priority features like Search was collected. This slide demonstrates a design concept and some insights identified in the third research phase. I produced detailed user research results reports and presented insights to broad stakeholder teams and executive management.
Coordinated effort and collaborated with market research, UX design team and third-party vendor to execute a visual design survey with 250 customers. The visual design feedback collected informed strategic product direction. Defined survey questions and collected feedback from design team and key stakeholders.
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Wells Fargo Enterprise Banking - User Research - Strategic Portal Product Initiative

Led user experience research effort on large scale, high profile strategic portal program initiative for wholesale banking customers. Planned and led user research effort throughout the project lifecycle. Conducted 65 individual one-hour remote research sessions with wholesale customers. Produced detailed user research results reports and presented insights to broad stakeholder teams and executive management. Informed and influenced strategic product direction, product definition and improved ease of use of designs. Coordinated effort and collaborated with market research team to execute a visual design survey with 250 customers to inform strategic direction. Project managed research and recruiting effort. Mentored UX Researcher.

Available
Freelance, Full-time
Monica Heidelberg
User Experience Designer, Strategist, Researcher San Francisco, CA