Peterbilt Beacon Class 8 Concept for Local Motors (June 2012)

Drawing upon the rich Peterbilt tradition of high craftsmanship, power of great proportions, and the American spirit of achieving greatness against adversity, the Beacon attempts to capture the original DNA of the brand while facing the increasing modern challenges of fuel efficiency.

Freelance, Full-time, Moonlighting
Marc Senger
Design Director at ELEVEN, A Culture of Design Boston, MA