This gallery displays the development of my personal logo for a travel and sea inspired handmade jewelry collection. Please visit www.nat-travels.com for the story of the project's development in its entirety. This logo was a collaboration between myself and friend, Tyler Lukey (www.tylerlukey.com).
The logo was to be sea glass and travel inspired. I always imagined a watercolor background and waves crossing the T's of Nat-travels serving as the hyphen. My messy sketches of first ideas evolved to Tyler taking on the development of the idea in Photoshop/Illustrator. There was much back-and-forth discussion and a lot of patience on Tyler's part to make the idea in my head a digital-reality. With the final digital logo agreed upon, I later created watercolor droplet/painted backgrounds by hand and scanned them into Photoshop and Illustrator to lay in as a background. I am happy with the final project and feel the logo's surround/background can evolve over time.
