Coroflot
  • Sign Up
  • Sign In
  • Hire Designers
  • Design Jobs
  • Pro Search
  • Designers
  • Projects
  • Salaries
e
  • Sign Up
  • Sign In
  • Post A Job
 
  • Design Jobs
  • Pro Search
  • Designers
  • Projects
  • Salaries

Ovi Odoriferi for MORETTA

f
  • 1,960
  • 5

Packaging designs for MORETTA Hotel (see MORETTA Project).

In this quick branding project, I created a line of bath amenities. As with the rest of the fashion hotel, the... show more

  • Oct 14, 2013

Share

  • R
  • 7
  • q
  • n
Nelson Wah

Los Angeles, CA

Follow e
Nelson Wah
Flirting has always been a part of Carnival.

In the old days of Venice, men began courting women by throwing eggs filled with rose water in front of their houses. These perfumed eggs, Ovi Odoriferi, soon became a trend and wild tradition for the young masked men of the Carnival.
Mood board

I looked at what some modern bathrooms look like today, and designed with a moody, slate-walled bathroom in mind. The colors are tastefully understated, and distressed metals give the shampoo bottles a naturally raw, edgy, modern look.

Dip-dyed fashion is a trend today. I decided to give the bottle a dip-dyed gradient to make the metallic finishes look softer like fabric.
Mindmap. Designing for MORETTA Fashion Hotel, there are multiple sources of inspiration. In this case, the product line is 1) a bath product, 2) a modern interpretation of Carnival of Venice, and 3) related to fashion design. To successfully embody the MORETTA brand, this product line should be at the intersection of these 3. Although a triple constraint is a challenging design problem, there is also an upside of triple the inspiration (tri-pollination?) and design focus, to create a much stronger and unique brand identity.

The Carnival's Ovi Odoriferi tradition became the basis of the branding concept. I chose this concept because as a bath product, bottles carrying nice-smelling shampoos and lotions could be metaphors for eggs containing perfumes. Storytelling is the springboard for this design.
Bath Amenities set. Shampoo, Conditioner, Body Lotion.

The bottle form language features an integrated form with a soft-curve silhouette to reflect the form language of an egg. I did not wish to take the form of the egg too literally, and instead used the egg graphically on the bottle. The color coded eggs indicate whether it is shampoo, conditioner, or body lotion.

Ovi Odoriferi for MORETTA

f
  • 1,960
  • 5

Packaging designs for MORETTA Hotel (see MORETTA Project).

In this quick branding project, I created a line of bath amenities. As with the rest of the fashion hotel, the... show more

  • Oct 14, 2013

Share

  • R
  • 7
  • q
  • n
Nelson Wah

Los Angeles, CA

Follow e

More Projects From Nelson Wah

Brooks England Harrier Helmet
SPRW:DCNSTRCTD Solo Exhibition
Fi'zi:k Luce Saddle
Brooks England Discovery Collection
Brooks England Island Helmet
Microcentrifuge
3D Concept
MMA Watch Project
Fracture Watch
Cobra Amp Cell Driver
NASA Rebranding Study
Faceplate
SILENCE
Altec Lansing Speaker Concepts
Air Tools
The MORETTA Project
Meat Grinder
Everlast Focus Shield
Sketches & Paintings
Thales Sales Case
Traditional Sketching
Sea Office
Robots
Symphony of Nod
Industrial Design Sketching

Comments (2)

  • Nelson Wah

    thanks simon! u've some amazing work as well!

    7 years ago

  • Simon Williamson

    Simple forms - great story!

    7 years ago

  • Simon Williamson

    Simple forms - great story!

    7 years ago

  • Nelson Wah

    thanks simon! u've some amazing work as well!

    7 years ago

Please sign in to leave a comment

Skills

  • Industrial Design
  • Branding & Corporate Identity
  • Packaging Design
/
  • Follow
  • Like
|

Design-driven companies worldwide use Coroflot to recruit exceptional talent.

Connect with us to get new jobs and projects daily.

  • 7
  • 6
  • R
  • I
  • n
  • Coroflot

    • About Us
    • FAQ
    • Privacy Policy
    • Terms of Use
    • Contact Us
    • Blog
  • Hiring Tools

    • Post a Job
    • Find Designers
    • Job Network
    • Design Salary Guide
  • Latest Design Jobs

    • Graphic designer

      Kikkerland Design Inc.

    • UX Content Strategist, Marketing, Insights and Communications (1-Year Term Assignment)

      University of St. Thomas

    % Design Jobs RSS

© 2021 Core77, Inc.