Life Line Harness Racing

The Chicago office of Lifeline Humanitarian Organization, under the patronage of HRH Crown Princess Katherine of Serbia, is dedicated to helping all of those in need in Serbia.

The task was to bring the attraction to the fundraising event.
By creating powerful visual that will combine all three aspects of the campaign is what makes this visual extraordinary.
Implementing the part of the logo on the hat, the ECG line; Adding the Harness racing motive and a hat which is promotional; the highlight is what made people get involved and join Lifelines effort helping the ones in need.

Funds were collected and Lifeline achieved their goal.

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Nikola Vucicevic
Designer and Gentleman Chicago, IL