Our HOMEPAGE featured an auto-play event/news slideshow plus a Facebook blog feed. As seen above, all social networking links as well as site credits and sponsor logos were conveniently stored within a 'magnetic' (aka stickie) radio player bar. A semi-opaque info drawer expanded/retracted upon mouse activation, revealing sponsor logos and links. TICKETS (1a + 1b) were always easily accessible via the large green masthead button, too.
LINE-UP (2) was also accessible BY DATE (2a). This page was designed with large, bold photos so that whether SIDESHOWS was able to secure 3 artists or 300 artists, this particular area would always feel robust. The blue "+" buttons took visitors to individual artist pages. (*Had our artist roster grown to estimable numbers, a calendar field would also have been implemented.) LINE-UP (2) ||| TALENT A TO Z contained one of my favorite features. If a visitor positioned one's cursor over any artist image, non-essential screen areas darkened and one's cursor disappeared, revealing a spotlight. Users could easily surf through alphabetized SIDESHOWS music and circus artists in this sub-section.
LINE-UP (2) ||| TALENT A TO Z (2b) ||| Devotchka…After a trip through our alphabetized artist image gallery, users could click on individual artists to reveal unique info pages. This sample represents our opening night headliner, Devotchka. (*Those unfamiliar with the band may recognize it's song "Till the End of Time", which was used prominently in the film "Little Miss Sunshine".) Artist pages featured a bio, song sound bite button (which automatically silenced the browser bottom SIDETRACKS volume, if on), performance details, a member roster (if applicable), pertinent links and videos. LINE-UP (2) ||| TALENT A TO Z (2b) ||| Angus & Julia Stone. (EMI and Sydney's celebrated brother and sister duo.)
THE CIRCUS (3) educated visitors on our co-producer, the Big Apple Circus. ABOUT BAC TRIVIA (3a) featured a bio, videos and photos. BIG TOP TRIVIA (3b) contained a series of fun and unusual Q&As about our co-producer.
FAQ (4) contained many a sub-navigational category, each of which was easily accessed via the tabs seen to the right, or via one central scroll. The primary content area contained a google map, images, videos and hyperlinks galore. Clicking on a sub-nav tab automatically shifted the given category to the top of the primary content area. A "Top" CTA, which moved upwards as browser screens became smaller, also made it easy to begin reading the FAQ section from the beginning, if wished.
TREATS (6) housed our VIDEO GALLERY (6a) and PHOTO GALLERY (6b), SIDESHOWS podcasts entitled SIDECASTS (6d) plus sponsored GIVEAWAYS (6c) and other promotional freebies.
THE HOOD (5) was designed as a nouveau 'classifieds'. My original plan was to solicit area businesses to advertise pertinent area services à la yelp to supplement sponsorship income, while simultaneously helping performance-attenders navigate the Lincoln Center area. Category tabs made browsing THE HOOD even easier.

I co-founded SIDESHOWS with 4 partners in 2010 in collaboration with the Big Apple Circus in Damrosch Park at Lincoln Center. An 8-16 event music-meets-the-circus-under-the-big-top music festival was our original goal. The recession thwarted our most ambitious efforts, however Time Magazine deemed SIDESHOWS "one of the best" of 2010. Sponsorship corralling, talent coordination, general production, design/writing/research/IA, you name it. I tasked it. ||| WEBSITE FEATURES: Over 85 unique frames ••• animated rotating 'big top' spiral background ••• animated slide shows ••• 'magnetic' social networking/radio player bar with a semi-opaque roll out info drawer ••• scroll which collapses and expands with user movement to match height of screen device ••• shuffling Flickr/Twitter/Facebook/Info modules ••• Facebook blog feed ••• 'spotlight' mouseover effect which darkens all but the highlighted artist when scoping talent content ••• Convenient "Back to All" and "Top" buttons.

*** Nyc Factotum...
Hybrid CD / CW / AD | Advertising, Design, Music,... New York, NY