Membership Advertisement 1 - One in a series of magazine advertisements promoting the values of membership in CDA, a statewide dental association. All the subjects were active members; the ad campaign centered on work/lifestyle balance and how membership in the association contributed added value in that pursuit.
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Membership Advertisement 2 - Second in a series of magazine advertisements promoting the values of membership in CDA, a statewide dental association. All the subjects were active members; the ad campaign centered on work/lifestyle balance and how membership in the association contributed added value in that pursuit.
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Membership Advertisement 3 - Third in a series of magazine advertisements promoting the values of membership in CDA, a statewide dental association. All the subjects were active members; the ad campaign centered on work/lifestyle balance and how membership in the association contributed added value in that pursuit.
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Dental Magazine Cover - Commencement cover for retiring editor of CDA Journal, a peer review scientific publication. Scanned 130 magazine covers. Final cover art constructed and modified in Photoshop.
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Problem Solving - This particular advertisement and image was originally run as a two-page spread. As a full one-page advertisement I altered the photo by extending the tip of the snow board out, and over the ad copy. This gave the ad a new twist as well as avoiding a problematic pinched look to the photo cropping.
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Magazine ADS