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Instant Soup Packaging

Who says you can play with food? Here are three packaging concepts I designed for a line instant soups. To make packaging that was different I did a structure study to develop new ways to wrap the instant soup bowl. Once several structures were decide upon I began designing the graphics. For the first concept I wanted to combine bright colors in an interesting way that would attract the everyday customer. On the 2nd concept I designed a farm fresh look with the use of photography. Finally, on the 3rd concept I use earth tones and wholesome patterns to visually communicate the natural qualities of chicken noodle soup.

Paul O'Hearn
Sr. Designer at Fourstar Group Providence, RI and Boston, MA