Vespa "Go to your happy place." - This bright and colorfully art directed campaign targeted towards city drivers inspires those city drivers to choose an alternative form of transportation, a Vespa. Vespas are a great way to get from point A to point B. They will transport you to your happy place.
Vespa "Go to your happy place." - This bright and colorfully art directed campaign targeted towards city drivers inspires those city drivers to choose an alternative form of transportation, a Vespa. Vespas are a great way to get from point A to point B. They will transport you to your happy place.
Samurai Exhibit, Asian Art Museum - Poster for the Samurai Exhibit at the Asian Art Museum.
Dirty Jobs - outdoor/guerrilla - Bug food would be placed on outdoor billboards to encourage bugs to come to the billboard to promote the show "Dirty Jobs" on the Discovery Channel.
Dirty Jobs - outdoor/guerrilla - Bird feed would be placed on outdoor billboards to encourage birds to poop on the billboard in order to promote the Discovery Channel show, ''Dirty Jobs.''
Dirty Jobs - outdoor/guerrilla - Life-size cut-out of "Dirty Jobs" host Mike Rowe would be placed on garbage trucks with dirty signage to promote the show on the Discovery Channel.
Dirty Jobs - outdoor/guerrilla - Outdoor billboard with "Dirty Jobs" host Mike Rowe holding a sticky, gum-like substance to promote the show on the Discovery Channel.
United Way in-agency campaign drive - Week one: Random objects placed throughout office. Examples above: 1. (art) They support after school art programs. 2. (pregnant woman) They provide prenatal care and counseling. 3. (walker) The help adults lead a life of self-sufficiency. 4. (cot) They help people in times of crisis. Week two: Apple with same signage placed on desks with kick-off letter. Decals placed on windows, "Wherever you look, lives are being touched by the United Way."
Tetra "what a wonderful world" - Home
Tetra "what a wonderful world" - Magical
Tetra "what a wonderful world" - Butterfly
Phonak hearing systems
"Birds of Play" Exhibit - Virginia Aquarium - Art directed, illustrated and designed banner placed in front of the Aquarium to promote the ''Birds of Play'' penguin exhibit at the Virginia Aquarium using Adobe Illustrator.
"Birds of Play" Exhibit - Virginia Aquarium - Art directed, illustrated and designed poster placed in Regal Cinemas to promote the ''Birds of Play'' penguin exhibit at the Virginia Aquarium using Adobe Illustrator.
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Paweena Prachanronarong
Interaction Designer | Problem Solver | Creative Thinker Brooklyn, NY