bicycle computer | 2000 - With a bicycle computer for 10$, we are offering as many people as possible the chance to treat themselves to a simple, attractive, technological product. Isn’t that one of the key values of industrial design? Its social role?
This bicycle odometer is a "design-system". 6 product parts can be customised (functions, interface, colour combinations, technology with or without wire, etc.). We invite our customers to customise their odometers to match the colour of their bikes, as well as to "gear up a range". To offer a more accessible price than our competitors, the four products on sale have more than 90% common parts and incorporate a square LCD cleverly transformed into two types of round screen depending on the functions. The presence of the aerial helps to differentiate the cordless versions (invisible for the general public) from the wired-up versions (from the odometer to the sensor fixed on the wheel).
Create in 2000