font, colour, layout, logo use, contact/call to action GUESS USA used Campaign Monitor to spread the word to customers about their favorite colors for the summer: Black and White. They stayed on theme with a simple and fun black and white email campaign.
Email campaigns (1)

This is a summer collection of GUESS in USA. Normally summer collection clothes use colourful theme or bright colour but GUESS makes it different. I like black and white them of the email campaigns. It is nice, beautiful and simple. They put brand logo in the middle top of the picture. It makes everyone focus on the brand. Screen which looks clean and balance. In my opinion, it is unique and different.

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Prinny Pinklai
Marketing student Perth, Australia