The banner ad has four phases that fade into each other. The background image will be animated to attract attention. High profile acts have been used to appeal to the target market. The banner links to the Tisno Beats website.
The website is consistent with the festival’s branding and personality and provides users with more information.
Banner Ad on Resident Advisor
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Tisno Beats Display Ad and Website

Brief: Create and design a digital/online ad designed and placed relative to targeting the audience(s) and the brand personality.

Rachael Walker
Communication, Advertising & Public Relations Student Glasgow, United Kingdom