Sayuri POP

Sayuri Nigori Sake POP is a display design that promotes the alcoholic beverage, Sayuri. Sayuri is a sake drink brewed and packaged by Hakutsuru, which is one of the largest Japanese sake brewing companies. The concept of Sayuri is based on elegance and femininity, and Hakutsuru is expanding its market by targeting the female audience with this new product. This POP design is strongly inspired by Japanese cultural elements, such as the tea ceremony and rice paper shoji screens. The goal of this design is to attract audiences with exotic beauty.

Satoko Nishikawa
Interior, Display, Graphic Designer Los Angeles, CA