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World Vision Donor Emails

Enhance second gift conversion via a revised and enhanced New Donor Treatment Plan.A series of emails and landing pages were created to map to the various direct mail components of the New Donor Treatment, increasing the touch-points in the campaign and giving new donors an easier way to give a second gift online.

Freelance, Full-time, Moonlighting
Salvador Serrano
Story Teller/ Visual Design Las Vegas, NV