Yichan District ad - An ad campaign for the rebranding of Old Town Chinatown in Portland, Oregon. The copy here says: Come, Experience, Leave Happy. The idea that you can do all the things the copy suggests in the newly dubbed, Yichan (meaning heritage in Chinese) District.
Yichan District ad - An ad campaign for the rebranding of Old Town Chinatown in Portland, Oregon. The copy here says: Fall in love.
Yichan District ad - An ad campaign for the rebranding of Old Town Chinatown in Portland, Oregon. The copy here says: Don't be that cat.
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Applied Illustration
