Small activewear collection for running / fitness. The focus was on using different textures and colors to make a flattering but functional collection.
Technical flats and fabric swatches.
Layered Pocket Running Jacket - Long sleeved jacket for running in cool weather. Inner pocket on wearer's right has a hidden zipper pocket to hold an mp3 player and a pass-through opening for headphone cords. The jacket is made from a lightweight gray heather sweatshirt fleece, moss green waffle knit jersey, and teal super soft rayon jersey.
Layered Pocket Running Jacket - Detail - Close-up of zippered mp3 player pocket. Inner part of pocket has a finished opening for headphone cord to pass through.
Mood Board - A look inspired by mod colors and trends for a submission I made to Reebok.

I was inspired by the 1960s, by bright mod-like colors, by circular shapes, and by the idea of the tough biker girl.
Preliminary sketches - A look inspired by mod colors and trends for a submission I made to Reebok.

Quick pencil sketches of the final look.
Technical Flat Drawings - A look inspired by mod colors and trends for a submission I made to Reebok.

I loved the look of the necklace pendants on the mood board, and made a similar design for the snaps on the jacket and capri pants.
Finished Look - A look inspired by mod colors and trends for a submission I made to Reebok.

Drawn and rendered by hand in marker, with additional shading done digitally.
Mood Board - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.
Figures - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.

I drew these ladies with a thicker pen than usual, going for a rough, sketchy line quality as with graffiti.
Technical Flat Drawings - Color - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.
Technical Flat Drawings - B & W - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.
Print Repeat in 3 Colorways - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.
Print Repeat in 3 Colorways - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.
Print Repeat in 3 Colorways - A mini-collection of urban influenced athletic apparel, inspired by graffiti and public art.
Activewear
Sarah Moreno
Associate Designer, Sweaters Fort Myers, FL