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Oakland Raiders

Oakland Raiders - After meeting with the team’s management to discuss upcoming promotional plans, Watermark Press brought us in to develop a business pitch that would turn heads. The goal: elevate the brand while expanding the Raiders’ geographic (and demographic) fan base. Our solution: an integrated campaign that let the fans (and the mark) do the talking. Not your usual pigskin on the gridiron on a blue sky sunny day approach.

But it certainly got the team’s attention.

Rudi O'Meara
Rudi O'Meara, Principal + Founder, Sequitur San Francisco, CA