ABM eLetters
TASK: Create a newsletter that can work across the three different divisions of Advantage Business Media's (ABM) brands while keeping a common look.
NITTY GRITTY: The three divisions of ABM of science, design and manufacturing are compromised of multiple brands specializing in a range of topics within the overarching subdivision. The challenge here was to convey a warm, holiday greeting while also conveying whatever the managing editor of each division wanted to drive home or recap to their readers.