A recognized expert at building brands and businesses through strategic branding and client relationships. Over 27 years of experience as a business owner and consultant, servicing large companies and growing small to mid-size companies into well-established players.
Highly successful in winning new business, establishing and guiding creative and business teams, developing creative briefs, conceptualizing and producing brand designs in servicing clients ranging from start-ups to Fortune 100 companies. Created a proprietary strategic technique called Brand-Voyage to enhance the branding process. Effectively interfaces across disciplines and at all levels throughout client corporations.
Beacon Branding LLC (www.BeaconBranding.com)
Founder and Creative Director – January 1992 – Present
After graduating with a BFA from the School of Visual Arts in 1992, Shawn Levesque established Levesque Design, a boutique branding agency in the Flatiron District of New York City, AKA Silicon Alley, widely considered to be one of the top creative epicenters in the world. Levesque Design helped launch brand identities for entrepreneurs looking to make their mark and venture capital “incubators” that accelerated startup companies during the dot-com boom. This was a period of extreme business growth and the era that brought us the internet.
In 2004, Shawn revitalized Levesque Design as Beacon Branding to broaden his service offerings by collaborating with the most talented network of executive consultants and business alliances in the industry. Since then, Beacon Branding has developed hundreds of acclaimed Brand Identities for large and small companies, in a wide range of industries around the world. With decades of experience in a broad cross-section of businesses, Shawn brings his clients the unique dual perspective as a branding consultant and business entrepreneur.