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Gladiadores
Branding for the athletic division of Colegio Enrique Arreguín, a private school in Mexico, created to elevate the program through graphic quality and give the institution a consistent, professional identity beyond a single logo. The project focused on solving the real issue schools face: every department, vendor and coach using the logo differently when no brand system exists.
The work included a complete identity system with defined colors, typography, spacing rules and usage criteria, plus all essential applications for real operations—uniforms, signage, print materials and digital assets—ensuring the school presents a unified, recognizable athletic brand across every touchpoint.
