Dave Smith

This direct mail piece delivers the brand experience of a new and improved Portland Coffee House through interactive design and a reward at the end. As the reader unfolds the pages, they are educated with information about new studies that have found drinking coffee can be beneficial to their health. When the last page is unfolded, “Doctor’s Orders” are revealed in a coupon for savings on their next purchase.

• Copywriting & Editing
• Back End Development
• Graphic Design