Glow Campaign - This campaign uses glow-in-the-dark paint to create a unique effect for Moonrise Hotel. This campaign is an initial launch campaign where during the day it is simple branding. Then at night a moon rises into position.
Glow Campaign - This campaign uses glow-in-the-dark paint to create a unique effect for Moonrise Hotel. This campaign is an initial launch campaign where during the day it is simple branding. Then at night a moon rises into position.
Glow Campaign - This campaign uses glow-in-the-dark paint to create a unique effect for Moonrise Hotel. This campaign is an initial launch campaign where during the day it is simple branding. Then at night a moon rises into position.
Glow Campaign - This campaign uses glow-in-the-dark paint to create a unique effect for Moonrise Hotel. This campaign is an initial launch campaign where during the day it is simple branding. Then at night a moon rises into position.
Glow Campaign - This campaign uses glow-in-the-dark paint to create a unique effect for Moonrise Hotel. This campaign is an initial launch campaign where during the day it is simple branding. Then at night a moon rises into position.
Ammenities Campaign - This campaign brings the entire Delmar Loop into the spotlight. Using Moonrise as the central location and targeting business travelers with their lingo, this campaign grabs attention and makes fun of the Ritz Hotels.
Ammenities Campaign - This campaign brings the entire Delmar Loop into the spotlight. Using Moonrise as the central location and targeting business travelers with their lingo, this campaign grabs attention and makes fun of the Ritz Hotels.
Ammenities Campaign - This campaign brings the entire Delmar Loop into the spotlight. Using Moonrise as the central location and targeting business travelers with their lingo, this campaign grabs attention and makes fun of the Ritz Hotels.
Ammenities Campaign - This campaign brings the entire Delmar Loop into the spotlight. Using Moonrise as the central location and targeting business travelers with their lingo, this campaign grabs attention and makes fun of the Ritz Hotels.
Eccentric Campaign - Playing off of Joe Edwards Eccentric personality, we are highlighting the unique attractions that the Moonrise Hotel has to offer. Transforming their furniture, lights and architecture into art. Making the traveler understand that Moonrise Hotel is unique enough to be a destination in itself.
Eccentric Campaign - Playing off of Joe Edwards Eccentric personality, we are highlighting the unique attractions that the Moonrise Hotel has to offer. Transforming their furniture, lights and architecture into art. Making the traveler understand that Moonrise Hotel is unique enough to be a destination in itself.
Eccentric Campaign - Playing off of Joe Edwards Eccentric personality, we are highlighting the unique attractions that the Moonrise Hotel has to offer. Transforming their furniture, lights and architecture into art. Making the traveler understand that Moonrise Hotel is unique enough to be a destination in itself.
Eccentric Campaign - Playing off of Joe Edwards Eccentric personality, we are highlighting the unique attractions that the Moonrise Hotel has to offer. Transforming their furniture, lights and architecture into art. Making the traveler understand that Moonrise Hotel is unique enough to be a destination in itself.
Eccentric Campaign - Playing off of Joe Edwards Eccentric personality, we are highlighting the unique attractions that the Moonrise Hotel has to offer. Transforming their furniture, lights and architecture into art. Making the traveler understand that Moonrise Hotel is unique enough to be a destination in itself.
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Moonrise Hotel
As an intern with Schupp I worked with a copy writer to come up with 3 campaigns to pitch to Moonrise Hotel, a new boutique hotel in St. Louis. The first was a unique awareness campaign that involved glow-in-the-dark paint. The second campaign played on regular hotel amenities but how Moonrise takes them to the next level. The third was about the design of the hotel and how it was very eccentric and futuristic.
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Available
Freelance, Full-time
Taylor Henry
Art Director / Graphic Designer / Visual Communicator / Ceramic...
Albuquerque, NM