Case Study by Craig M Wright at Coroflot.com

Case Study

Case Study from Craig M Wright

Case Study

From collecting requirements to delivery of the design, this is a case study of user centered design process applied to create a communication portal for Container Store.

There where several business problems identified.

- Employees forced to find content
- Employees forced to determine what is important
- Employees forced to decide what is actionable and what is not
- Home office has no view into the amount of tasks and content they are sending to each roll
- Email is not a scalable form of communication in many instances
- The communication workflow can be easier

Our goal here was to deliver a cross channel experience that enhances and encourages the communication of The Container Store to it's employees. Regardless of the role they fulfill or the environment they are working in.

Content Inventory - In an effort to understand the kind of content we are designing for a detailed content inventory was created to map, content type, relevance and priority.

Collecting Requirements - Spending time onsite at one of the stores, I found this unused lock in a locker to be one of many examples of the culture of trust that Container Store has built.

Collecting Requirements - Onsite performing contextual interviews and following specific roles allows for some of the casual assumptions to be dismissed. This is not what the team had in mind for a place to interact with the software we designed.

Collecting Requirements - There is a cool widescreen display of a windows 7 PC. That was valuable information for our solution.

Collecting Requirements - This is the way the stores communicate. I like to call it a clip board taxonomy.

Collecting Requirements

Card Sort - With a content inventory we discovered the kinds of content that was being created. What we needed to clarify was how the people consume the content classified it. An open card sort was our solution.

Card Sort - Sideways card sort.

Card Sort

Measuring Results - One of the many views created to analyze the results of the card sort.

Personas

Wireframes

Measuring Results

Wireframe Round 02

Context - This was a way to visually tie together the personas, wireframes and roles. In this way it was much more clear as to the context we are designing for.