Client: Children's Hospital of Illinois Objective: launch redesign of hospital newsletter with an eye toward trends in publishing to create a cutting-edge magazine geared toward pediatrics. Interactive web version:
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Client: OSF St. Mary's Hospital Objective: news stand quality newsletter geared toward women with a focus compelling design spreads to draw the reader into wellness content.
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Client: OSF Objective: Redesign of client publication with new emphasis on Seniors and ACA clients with focus on energetic, active boomers. View Interactive version at attached link:
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Client: Barton Hospital, Lake Tahoe, NV Objective: Design marketing collateral calendar with emphasis on Lake Tahoe photography and an active lifestyle.
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Client: Allina hospitals Objective: Create multiple regional versions with a split of custom and shared content, focusing strongly on community healthcare needs.
Client: Good Samaritan Hospital Objective: Magazine style hospital newsletters with fully integrated marketing/wellness focus.
Client: Mercy Regional Medical Center Objective: Create brand experience for possible hospital clients — with focus on wellness and convenience.
Client: Union Memorial Hospital Objective: Design compelling visuals centered around patient testimonials in a diverse market.
Dynamic Magazine: a youth-culture journal. Art Direct a team of writers and photographers to help youth create their own publication focused on unique aspects of pop culture, music and politics.
Publication Design Projects
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Valency Muldoon
Senior Graphic Designer Chicago, IL