Dreyer's Packaging Redesign - Participated in design concept phase and executed chosen design direction across the full line of ice cream products Employer: The Thompson Design Group
Nestle Lil' Drums Package Design - Developed design concepts and final design layout for new product which communicates fun and convenient attributes while maintaining the Drumstick brand equity Employer: The Thompson Design Group
Cingular GoPhone Package - Worked with design director to redesign package for product previously branded AT&T, maintaining circular elements while adding bold brand color and energy Employer: LPK
Pampers Splashers Packaging - Worked on a team to develop design concepts and provided lead design from revisions to final art for the new swim pants product line Employer: LPK
Pampers Baby-Dry Marketing Plan - Worked on a team with several agencies to develop holistic marketing concept and design elements to communicate the new and improved product Employer: LPK
Cincinnati Art Museum Identity Concept Board - Participated in brainstorming, design concepts, and final creation of board as resource for developing new identity system Employer: LPK
Similac Design System Guidelines - Participated in brainstorming and concepting of design system elements and then assisted with creation of content and imagery while designing system guidelines. Employer: LPK
HKIT Corporate Identity - Created a corporate identity system from concepts to final art files. Applied system to business papers, marketing collateral templates, and announcement Employer: 5 Spice Design
AIA 2009 Convention Announcement - Designed piece to promote the 2009 AIA Convention. Clearly communicates the location, San Francisco, while conveying themes of cultural diversity and sustainability. Employer: 5 Spice Design
Red Apple Ranch Visual Identity & Website www.redappleranch.com - Illustrated logo and developed visual system for a community of green, custom designed homes in the Sierra Foothills and applied to brochure and website Employer: 5 Spice Design
Holmes Culley Website www.holmesculley.com - Worked closely with client and programmer to create a clean, elegant design that communicates the firm's collaborative, thoughtful, and imaginative approach Employer: 5 Spice Design
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Vanessa Roland
Strategic Graphic Designer San Francisco, CA