• About
  • Portfolio
  • Stream
MSD Exhibition Stand - MSD had three key areas in the brief they wanted addressed.
1. Two separate areas for their products Janumet & Januvia
2. A more inviting stand with a coffe shop feel.
3. An area that was private, but still partially visible through the main stand.
This design touched on all of these points while still adhering to a very tight budget.
MSD Exhibition Stand - MSD had three key areas in the brief they wanted addressed.
1. Two separate areas for their products Janumet & Januvia
2. A more inviting stand with a coffe shop feel.
3. An area that was private, but still partially visible through the main stand.
This design touched on all of these points while still adhering to a very tight budget.
MSD Exhibition Stand - MSD had three key areas in the brief they wanted addressed.
1. Two separate areas for their products Janumet & Januvia
2. A more inviting stand with a coffe shop feel.
3. An area that was private, but still partially visible through the main stand.
This design touched on all of these points while still adhering to a very tight budget.
MSD Exhibition Plan - MSD had three key areas in the brief they wanted addressed.
1. Two separate areas for their products Janumet & Januvia
2. A more inviting stand with a coffe shop feel.
3. An area that was private, but still partially visible through the main stand.
This design touched on all of these points while still adhering to a very tight budget.
Coca-Cola Tradeshow Exhibit - This concept is a 3D rendering of a 10x10 exhibit, used to launch and promote the new looks of the various Coca-Cola beverages. It was produced and used at the Wal-Mart Kansas City meeting in 2003.
Fiskars Brands Tradeshow, Walmart Shareholder's Event
Walmart.com Exhibition, Houston TX, 2008 - A concept for a tradeshow dispaly for Walmart.com that was going to be held in Houston TX. The display would be showcasing several new features and the newly designed website. There would be the journey of the rebrand, told via several videos, displayed on the large TVs. There would also be an interactive area with laptops so visitors could browse the new website. This concept was chosen by the client.
Walmart.com Exhibition, Houston TX, 2008 - A concept for a tradeshow dispaly for Walmart.com that was going to be held in Houston TX. The display would be showcasing several new features and the newly designed website. There would be the journey of the rebrand, told via several videos, displayed on the large TVs. There would also be an interactive area with laptops so visitors could browse the new website. This concept was a second option.
Wal-Mart International Media Conference 2007 Tradeshow Display - A huge walk on exhibition. A single structure comprised of six rooms of a fully furnished house, showcasing Wal-Mart & Sam's Club products. Designed to accommodate 10 per room on the structure at anytime. I designed the structure with my team, sketched concepts of each room for the client to approve and the manufacturer to see. I also provided CAD's for the build and supervised the construction and implementation.

The Office
Wal-Mart International Media Conference 2007 Tradeshow Display - The outdoor patio decking area.
Kitchen Concept Sketch
Wal-Mart International Media Conference 2007 Tradeshow Display - The Kitchen
Wal-Mart International Media Conference 2007 Tradeshow Display - The Living Room
Master Bedroom Concept Sketch
Wal-Mart International Media Conference 2007 Tradeshow Display - The Master Bedroom
Wal-Mart International Media Conference 2007 Tradeshow Display - The Master Bedroom and walk-in closet
Wal-Mart International Media Conference 2007 Tradeshow Display - Master Bedroom
Wal-Mart International Media Conference 2007 Tradeshow Display - Teens Bedroom
Gym Concept Sketch
Wal-Mart International Media Conference 2007 Tradeshow Display - Home Gym
Wal-Mart International Media Conference 2007 Tradeshow Display - Detail Shot of Living Room
Wal-Mart International Media Conference 2007 Tradeshow Display - Detail Shot of Living Room
Walmart.com Houston, TX Tradeshow - Photos from the event after the build. I designed the original concept, but the project was built externally. We focused our efforts on the content playing on the LCD TV's. This two minute video was produced in After Effects.
Walmart.com Houston, TX Tradeshow - Photos from the event after the build. I designed the original concept, but the project was built externally. We focused our efforts on the content playing on the LCD TV's. This two minute video was produced in After Effects.
Walmart.com Houston, TX Tradeshow - Photos from the event after the build. I designed the original concept, but the project was built externally. We focused our efforts on the content playing on the LCD TV's. This two minute video was produced in After Effects.
Walmart.com Houston, TX Tradeshow - Photos from the event after the build. I designed the original concept, but the project was built externally. We focused our efforts on the content playing on the LCD TV's. This two minute video was produced in After Effects.
Walmart.com Houston, TX Tradeshow - Photos from the event after the build. I designed the original concept, but the project was built externally. We focused our efforts on the content playing on the LCD TV's. This two minute video was produced in After Effects.
  • o
Exhibition Design

Various Exhibits I have designed for MSD, Coca-Cola, Walmart and Fiskars.

View Website
Will Boswell
Founder/CEO/Designer Bentonville, AR